I love working with Interesting Content they deliver, its high quality and they’re just good people to work with!
– CRO, Opogo
Opogo wanted to create a “hero” home page video that would not just capture but convert their users from a browsing one to a fully signed up customer. The company also wanted to create 300 + short, snappy & snackable pieces of video content. That would not only attract their users but also retain them to the mobile app too!
In order to deliver such as wide range and quantity of video content without losing any of the quality. This meant a good amount of time had to be dedicated to pre production. During which we had to understand Opogo’s business inside out and ensure, we were on the right track with the companies vision and values.
We had 3 specialist teams that worked on various aspects of the business to ensure the best people worked on what their strength was at all times. Team 1 would work on filming and editing the 300+ talking heads videos. Team 2 would script, film, edit and post produce the hero film. Team 3 would ensure every frame we delivered was consistent, in line with the vision of the brand and crucially all within budget so everyone would be happy!
We delivered ALL 300+ videos within time, budget and in line with the vision of what the brief was! Opogo have enough content to drip feed for the next 2 years on the companies social media channels. They also have a solid set of videos which the company utilises as a guideline to inform their current and future video content!
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